Mobile Learning Policy Handbook
I continued my long-standing relationship with the GSMA with the design of the Mobile Learning Policy Handbook. The educational nature of the publication demanded an attractive, bold identity with readability at its heart. In a reference to popular colour psychology we utilised a blue colour scheme to reflect the educational content. I played with geometric elements derived from deconstructing the GSMA’s logo to establish a clear navigation system that allows the user to easily journey through the content over repeated visits. To further enhance readability an optimum line length for the body copy was achieved by utilising a two-column page layout.
I continued my long-standing relationship with the GSMA with the design of the Mobile Learning Policy Handbook. The educational nature of the publication demanded an attractive, bold identity with readability at its heart. In a reference to popular colour psychology we utilised a blue colour scheme to reflect the educational content. I played with geometric elements derived from deconstructing the GSMA’s logo to establish a clear navigation system that allows the user to easily journey through the content over repeated visits. To further enhance readability an optimum line length for the body copy was achieved by utilising a two-column page layout.
